The Fame Formula
Age 16 +
01 August 2013Imprint: Pan
Synopsis
The Fame Formula is a highly entertaining study of the creators of the publicity industry, taking us from vaudeville and the movies to the age of television and the internet. Starting with Maynard Nottage and Harry Reichenbach, who applied their anarchic talents to dreaming up stunts at the turn of the twentieth century, Borkowski goes on to describe how, in...
Details
01 August 2013400 pages
9781447249269Imprint: Pan
Reviews
'A brilliantly original account of a neglected subject' Stephen Bayley
'Fascinating . . . one of Britain's top publicists tells all about what fame is, how to get it, and what to do with it' Lord Saatchi
